Jones Road Beauty

Holiday Collection, 2024

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Packaging Development + Creative Direction

Jones Road was founded by makeup artist Bobbi Brown on the philosophy that the world doesn’t need more beauty products. It needs better beauty products. Leading creative direction for holiday, I was tasked with bringing new life into current pack through eye-catching visuals and custom outer packaging.

Read Bobbi’s Gift Guide here.

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TULA x Magnolia Bakery